Donald Trump’s $TRUMP meme coin caused about 988,905 investors to lose around $3.81 billion by June 2026, according to cryptocurrency analytics data [1, 2, 3, 4, 5, 6, 7, 8, 9]. The coin, launched just three days before Trump’s 2025 inauguration, peaked at $75.35 early in 2026 but plummeted by 97%-98% to trade between $1.69 and $1.78 in early July 2026 [1, 2, 3, 4, 5, 6, 7, 8, 9].
Trump earned approximately $636 million from the $TRUMP coin in 2025, mainly through royalties, transaction fees, and token sales, contributing to his family’s total crypto-related income exceeding $1.4 billion that year [1, 2, 4, 6, 9]. Trump and his sons also launched World Liberty Financial (WLF), issuing the $WLFI coin, which saw an 82% price decline since its peak in September 2025 [1, 2, 3, 4, 5, 6, 7, 8, 9]. Around 85% of $WLFI holders have incurred losses totaling at least $83 million [6, 7, 8].
About half a million crypto wallets made profits, mostly early buyers who sold before the crash, collectively gaining roughly $4 billion from the $TRUMP coin [3, 6]. Trump actively promoted $TRUMP on his social media platform Truth Social, encouraging trading that boosted his earnings [1, 2, 3, 4, 6]. A crypto investor, Nicholas Pinto, said Trump leveraged his presidential status to launch a cryptocurrency many trusted, likening it to “a legal scam” [6].
Despite public losses, the Trump administration’s Securities and Exchange Commission declined to regulate memecoins as securities and dropped lawsuits against crypto firms [4, 9]. White House spokesperson Anna Kelly stated, "President Trump proudly made the United States the crypto capital of the world" and said his cryptocurrency policies serve "the best interests of the American people" [4, 6, 9].
The $TRUMP coin’s launch on January 17, 2025, three days before Trump’s inauguration, marked the start of the cryptocurrency’s sharp rise and subsequent crash [5, 6]. The fallout from the collapse continued through mid-2026, with holders facing massive paper losses and Trump’s crypto profits under close scrutiny.
