Red Dead Redemption 2 has sold over 85 million copies worldwide, solidifying its place among the best-selling video game releases since its 2018 launch, which included the Red Dead Online multiplayer mode [1, 2, 3, 4].
Despite no major content updates for Red Dead Online since the Blood Money update in July 2021, Take-Two CEO Strauss Zelnick described the online component as "immensely successful and long lasting" [1, 2, 3, 5, 4]. He said, "So let me be clear, there is literally nothing about Red Dead selling 85 million units that could signal a missed opportunity. And Red Dead Online has been immensely successful and long lasting" [2].
Red Dead Online generates approximately $500,000 in weekly revenue nearly eight years after launch. That figure is modest compared to Grand Theft Auto Online's $9.5 million weekly revenue, illustrating Take-Two's prioritization of the GTA franchise and forthcoming GTA 6 over Red Dead Online development [1, 5]. Zelnick noted, "I think if we didn't have Grand Theft Auto here at our company, then people would just talk about the fact that we have this massive franchise in Red Dead, which we do and of which we're very proud" [2].
Following the Blood Money update in July 2021, Rockstar released the Strange Tales of the West update for Red Dead Online in 2022. However, there are no confirmed plans for further major content releases [1, 2, 5].
Take-Two continues to focus resources on Grand Theft Auto Online and the upcoming GTA 6, reflecting its current strategic priorities [1, 5].
Zelnick made his remarks about Red Dead Online's status and the franchise's sales in May 2026, reaffirming the company's satisfaction with the performance of Red Dead Redemption 2 and its online component [1, 2, 3, 5, 4].