LIV Golf announced it has secured a new lead investor with a signed agreement approved by its board, expected to close in September 2026. CEO Scott O'Neil said, "LIV Golf has an agreement in place with a lead investor, signed by the investor and approved by the board, to anchor the transaction and support the league’s next era" [1].
The new investment marks an end to financial backing from Saudi Arabia’s Public Investment Fund, which invested over $5 billion since LIV Golf's launch in 2022 but stopped funding in April 2026 [1, 2]. O'Neil added, "We’re also seeing strong interest from more than a dozen additional parties to potentially serve as minority investors, creating a multi-partner model built for long-term stability and growth" [3].
From 2027, LIV Golf will reduce its schedule to 10 events, with five in the United States and five international tournaments [1, 3]. The tour will operate leaner with smaller prize purses than the previous $30 million per event, focusing on sustainability [2].
A key shift under the new structure is players becoming majority equity holders, a first in a major global sports league. O'Neil highlighted, "Notably, our next chapter will make our players the majority equity holders in LIV Golf" [4]. Players will also regain commercial rights to their name, image, and likeness and can compete in other global golf tours [5].
Despite the investment news, the futures of top players like Bryson DeChambeau and Jon Rahm remain uncertain [2]. Financial strains forced LIV Golf to cancel or postpone several 2026 events, including the New Orleans tournament in June and reportedly the late August season-ending team championship in Michigan [3, 6, 7].
The recent LIV Golf Adelaide 2026 tournament set an Australian attendance record with over 115,000 spectators, demonstrating continued fan interest [1, 8, 9].
LIV Golf plans to finalize terms of the investment in the coming weeks with the goal of closing the transaction in September 2026, setting the stage for its next phase [6].
